The World Tourism Organization (UNWTO) has appointed two new Special Ambassadors as it leads the restart of the sector across Europe. On the occasion of a visit of the Secretary-General to Italy, the first official delegation to travel since the closure of borders in response to COVID-19, UNWTO has named renowned fashion designer Giorgio Armani and celebrated chef Gino Sorbillo its latest Special Ambassadors for Tourism.

The leadership of the World Tourism Organization (UNWTO) is on its first official visit to a Member State since restrictions on travel were introduced in response to COVID-19. The four-day trip to Italy (1-5 July) comes as the United Nations specialized agency for tourism guides the sector’s restart and destinations across the Schengen Zone open their borders to tourists once again.

The World Tourism Organization (UNWTO) has strengthened its partnership with Telefónica, the Spanish multinational telecommunications company. As tourism restarts around the world, Telefonica deepens its collaboration with the United Nations specialized agency to advance market intelligence in order to accelerate the sector’s recovery from the impact of COVID-19.

Against the backdrop of the re-opening of borders across Europe, a high-level delegation from the World Tourism Organization (UNWTO) has arrived in Italy to begin a first official visit to a Member State since the COVID-19 pandemic brought international travel to a standstill.