With six years to go for the deadline of the Global Goals, UN Tourism Secretary-General has called for a people-centered transformation of tourism.

International tourist arrivals reached 97% of pre-pandemic levels in the first quarter of 2024. According to UN Tourism, more than 285 million tourists travelled internationally in January-March, about 20% more than the first quarter of 2023, underscoring the sector’s near-complete recovery from the impacts of the pandemic.

UN Tourism has unveiled its pioneering digital self-assessment tool designed to progress tourism development in rural areas.

Over 260 villages from more than 60 countries representing the five regions of the world have put themselves forward for the 2024 edition of Best Tourism Villages by UN Tourism 2024. This marks the highest volume of applications ever received in the past four editions.

UN Tourism returned the Annual Investment Congress (AIM) to put the focus on innovation and women’s empowerment, and investments in the Middle East.

UN Tourism has joined leading international organizations and government leaders at the World Forum on Intercultural Dialogue, held in Baku around the theme of "Dialogue for Peace and Global Security: Cooperation and Interconnectivity."

UN Tourism and the International Congress & Convention Association (ICCA) have joined forces to promote sustainable development within the meeting industry.

UN Tourism has launched the second edition of its Women in Tech Startup Competition: Middle East. The initiative aims to highlight and support women entrepreneurs who are shaping the future of sustainable tourism and technology across the region.